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12 Important Metrics to Measure in Google Analytics 4 [Infographic]

Are you struggling to get to grips with the new Google Analytics 4 platform? Want to learn the important metrics you should be tracking to understand how your website is used?

The team from SEMrush share their recommendations in this infographic.

Here’s what makes their list:

  • Users
  • Sessions
  • New users
  • Average engagement time
  • Bounce rate
  • Session conversion rate
  • Entrances
  • Exits
  • Views per user
  • Engaged sessions
  • Engagement rate
  • Returning users

Check out the infographic below for more information.

12 Analytics 4 metrics

A version of this post was first published on the Red Website Design blog.


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