Social media
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Google Adds Social Media Posts to Business Listings
After expanding access to its option to add social media profiles to your Google Business listing back in October, Google has now added a new section within its business listings in Search, which displays recent social media posts from your connected profiles. As you can see in this example, shared by Search Engine Journal, Google Business profiles now have a…
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X Renames ‘Trust and Safety’ Group to Just ‘Safety’ Instead
Elon Musk has continued his battle against “woke” titles and departments, with “Trust and Safety” now apparently considered too politically correct. Or something. Today, X (formerly Twitter) has announced that it’s changing the name of its “Trust and Safety” team to just “Safety”. Which isn’t really much of an announcement, but in case you go looking for X’s Trust and…
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Google Adds Social Media Posts to Google Business Listings
After expanding access to its option to add social media profiles to your Google Business listing back in October, Google has now added a new section within its business listings in Search, which displays recent social media posts from your connected profiles. As you can see in this example, shared by Search Engine Journal, Google Business profiles now have a…
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Reddit Launches New Pro Data Analytics Suite
Reddit has announced a new Reddit Pro set of analytics and data insights, designed to help brands make the most of the app, and tap into the value of Reddit’s highly active niche communities. And there is significant value there. More and more people, for example, are appending their Google searches with “www.reddit.com” in order to get real insights from…
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Pinterest Expands Body Type Search to More Users and Verticals
After testing out its new AI-powered “Body Type Filters” over the past few months, Pinterest is now expanding the roll out of its “Body Type Ranges” search filter to searches for women’s fashion and wedding ideas, which will make it easier for Pinners to find matches that more accurately represent their body type. As explained by Pinterest: “Body type ranges…
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Reddit targets $6.5 Billion Valuation for IPO
Reddit’s I.P.O. is getting close, with the latest reports indicating that the forum-based platform is now targeting a valuation of $6.5 billion for the offering. Which is significant, though it’s also a significant drop on the $15 billion price tag that the Reddit team was initially targeting for the company when the I.P.O timeline was first reported late last year.…
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TikTok’s Reportedly Testing a New Instagram-Like ‘TikTok Photos’ App
TikTok could be eyeing a new way to take on Instagram, with a new “TikTok Photos” app reportedly in development. As reported by The SpAndroid, in the back-end code of the current TikTok app, some new references to “TikTok Photos” have appeared within the code strings. The code appears to suggest that TikTok users will soon be prompted to share…
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Meta Launches Expanded Testing of Landmark Insights in Ray Ban Stories
Meta continues to refine its latest “multimodal” elements within its Ray Ban Stories glasses, with an expanded test of information on popular landmarks now available to those in the initial test pool for the new functionality. As you can see in these examples, shared by Meta CTO Andrew Bosworth, now, Ray Ban Stories users who’ve signed up for the beta…
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Pinterest Shares New Tips on How Marketers Can Maximize Inclusion in Their Messaging
Pinterest has shared some new notes on how brands can incorporate inclusivity into their marketing and advertising approaches, in order to ensure that their messaging speaks to more consumers, and connects with a broader spectrum of people. Diversity has long been a key focus for Pinterest, from its skin tone search filters, to hair type discovery options, to its more…
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YouTube Shares Insights Into How MrBeast’s Team Creates Compelling Thumbnail Images
Looking to maximize the thumbnails on your YouTube videos in order to get more attention in-stream? This will help. This week, YouTube interviewed Chucky Appleby, who’s the main man behind thumbnail creation for MrBeast, the most successful creator on the platform. MrBeast, aka Jimmy Donaldson, has famously claimed to spend a heap of time on thumbnail and title creation to maximize…
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