Social media
-
US Secretaries of State Call on X to Address Election Misinformation
Elon Musk’s aversion to moderation is raising more concerns as we head closer to the U.S. Presidential Election, with X’s Grok AI chatbot coming under scrutiny over its capacity to spread election-related misinformation. Today, five U.S. Secretaries of State have submitted an open letter to Musk and X, calling on them to fix erroneous information being communicated by Grok, with…
Read More » -
X Continues to Develop X Payments Option
Okay, things might not be going awesome at Elon Musk’s X project right now, but we’re still in the early stages of the “everything app” plan, and we haven’t even got to the payments part yet. Right? Well, that looks to be coming soon, according to a new finding in the back-end code of the app (via @swak_12). Yes, X is…
Read More » -
TikTok Shuts Down ‘TikTok Lite’ Incentive Program in Europe
TikTok is shutting down its “TikTok Lite” rewards program in Europe, after the EU Commission launched an investigation into the specifications of the initiative, which offered cash incentives for in-app activity. Back in April, the EU Commission called on TikTok to provide more information on the make-up of the TikTok Lite program, which allocated rewards points to users based on…
Read More » -
X Continues to Highlight Misleading Stats About its Performance
Okay, I know that Elon Musk fans are going to hate me for this, because sharing anything other than praise for Elon and X means that you’re against free speech, and truth, and freedom in general, or whatever the case may be. But the fact is that Elon and Co., deliberately or not, continue to push false narratives about the…
Read More » -
Meta’s Exploring Celebrity Voiced AI Chatbots
I don’t really get Meta’s angle with AI chatbots at present. Last September, at its Connect Conference, where the company showcases its latest tech advances and projects, Meta’s big announcement was celebrity-styled chatbots, which, using the magic of AI, users are able to engage with via DM. So you can send messages to a bot styled in the voice of…
Read More » -
The Psychology of Sharing: Emotions Your Content Must Evoke to Go Viral [Infographic]
Are you looking for ways to make your social media and blog content go viral? Want to understand the psychology behind why people share content online? The team from Salesforce share the emotions your content needs to evoke in this infographic. Feelings are broken down into these sections: Trust Fear Surprise Sadness Disgust Anticipation Joy Check out their infographic for more…
Read More » -
Assessing the Electricity Requirements of AI Development [Infographic]
One of the lesser-discussed impacts of the AI push is the sheer amount of energy required to power the masses of systematic infrastructure required to power these expansive systems. According to reports, the training process for OpenAI’s GPT-4, which is powered by around 25,000 NVIDIA A100 GPUs, required up to 62,000 megawatt-hours. That’s equivalent to the energy needs of 1,000…
Read More » -
Snapchat+ Reaches 11 Million Paying Subscribers
If social apps are looking at how they can maximize interest in their add-on subscription offerings, Snapchat is showing them the way. Last week, within Snap’s Q2 performance update, the company reported that its Snapchat+ subscription package is now up to 11 million paying subscribers. Which makes it the most successful of the recent wave of social subscription offerings, which,…
Read More » -
Threads Gains Growth Momentum as it Reaches 200 Million Users
Zuck wasn’t lying about Threads’ growth momentum. As flagged by Meta chief Mark Zuckerberg in yesterday’s Q2 earnings call, Threads is now up to 200 million monthly active users, as confirmed today by Threads chief Adam Mosseeri. Which means that Threads has taken just over a year to reach this key milestone. Which many, of course, will dismiss, because it’s…
Read More » -
LinkedIn Adds Verification for Company Pages
After rolling out verification for individual users last year, LinkedIn is now adding company page verification as well, providing another way for brands to establish trust in the app. As you can see in this example, approved company pages will now get a gray verification tick in the app, which confirms that the company has passed LinkedIn’s checks for identity…
Read More »