Social media
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X Shares Holiday Engagement Insights to Attract Marketing Spend
While Elon Musk’s X continues to make headlines for its political stances, it also remains a highly used platform, with over 250 million people logging onto the app every day to get the latest news and info on a wide range of topics. Which also extends to products, and this week, X is making its pitch to advertisers for the…
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Meta Shares Reels Marketing Tips in New Guide
Looking to use Reels as part of your holiday campaign push? You probably should be, Reels, across both Facebook and IG, are Meta’s fastest-growing content type, now driving over 200 billion views a day across the two platforms. Short-form video has become the most popular form of content consumption, and if you want to maximize your messaging, you need to be…
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TikTok Shares Insights Into Its Capacity for Film Promotions
TikTok has published a new study which highlights its capacity to help increase awareness of new release movies, and influence users to watch films at the cinema. Based on on-platform engagement data, the report looks at how TikTok users engage with film content, and how filmmakers and distributors can utilize the app to maximize their promotional efforts. As per the…
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Threads Adds Option To Rearrange Columns on Desktop
Here’s a simple, but handy update for Threads users on desktop. Today, Threads has added the ability to rearrange the columns for your desktop Threads display. Threads launched the new column display on desktop back in May, which is very similar to the TweetDeck or Hootsuite format, enabling you to monitor separate streams based on keywords, topics, people, and more,…
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All The Key Considerations Around X’s Ban in Brazil
So, X has now been banned in Brazil, after refusing to comply with Brazilian court orders to remove the accounts of seven anti-government commentators which it claims have contributed to ongoing unrest in the region. Though the actual specifics here are in question, with X itself claiming that it hasn’t been given enough information to justifiably action this request. Which…
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X To Vacate Its San Francisco HQ on Sept. 13th
After announcing that it would be leaving its San Francisco home last month, X has now confirmed that it’s vacating its iconic Market Street building in two weeks. As reported by Fortune: “In a brief note to staff on Thursday, the company formerly known as Twitter announced that its longtime office and global headquarters in San Francisco will close in…
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X Rolls Out DM Editing on iOS
Against the backdrop of its varying controversies, X continues to roll out updates, with DM editing being launched for iOS users over the weekend. As you can see in this post from X engineering lead Michael Anderson, iOS users now have the option to edit their DMs in the app, which brings X’s DM options more into line with other…
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Instagram Adds Broadcast Channel Replies
So, Instagram’s apparently decided that its Broadcast Channels shouldn’t be just for broadcasting anymore? As you can see in this example, posted by Allie Mason, some Broadcast Channel creators now have the option to switch on replies in their channel, which means that subscribers can now add their own comments into the channel itself. Though any replies are not visible…
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All The Key Considerations Around X’s Ban in Brazil
So, X has now been banned in Brazil, after refusing to comply with Brazilian court orders to remove the accounts of seven anti-government commentators which it claims have contributed to ongoing unrest in the region. Though the actual specifics here are in question, with X itself claiming that it hasn’t been given enough information to justifiably action this request. Which…
Read More » -
X to Vacate its San Francisco HQ on September 13th
After announcing that it would be leaving its San Francisco home last month, X has now confirmed that it’s vacating its iconic Market Street building in two weeks. As reported by Fortune: “In a brief note to staff on Thursday, the company formerly known as Twitter announced that its longtime office and global headquarters in San Francisco will close in…
Read More »