Social media
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X is Close to Launching Video Conference Calls in the App
X is close to launching its new professional video calling feature, which will essentially provide Zoom-like functionality within the X app. As you can see in this example, posted by X engineer Chris Park, X has built a working version of its video conferencing platform, which owner Elon Musk claims they’re already using for internal meetings at the company. The…
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Instagram’s Working on a Custom Collage Creation Feature
Here’s a thing… Apparently, Instagram is experimenting with a new automated “Collages” feature, that would use images from your device’s Camera Roll to populate collages that you could then share in the app. As you can see in this example, shared by digital marketing expert Lia Haberman, some IG users are seeing this new notification in the app which prompts…
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Google Adds New Tools to Help Retailers Tap Into Shopping Trends
With only 120 days to go till Christmas, Google’s gearing up for the holiday marketing push, with a range of new updates for businesses using Google Merchant Center to link into Google Shopping listings. First off, Google’s adding new product trend insights, which will highlight key shopping search and purchase trends in the app. As you can see in this…
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Instagram Adds New Text and Sticker Options
Instagram’s adding some new creative options, including a range of new fonts for your Reels and Stories, stickers for photos, text animation, and more. First off, IG has added several new text fonts that you can use in your posts. As you can see, you now have more ways to enhance the feel of your Stories with fonts that better…
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YouTube Expands Access to Courses for Creators
YouTube’s expanding access to its courses option for creators, providing another potential revenue stream for creators in the app, while it’s also enhancing its “Featured Products” display for those using Live Shopping, and making it possible for creators to add AI labels when uploading via mobile device. First off, on courses. Originally launched in beta with selected creators back in…
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Meta Adds Labels to Business Chats in Messenger
Meta’s looking to clarify how its data collection process works within business chats on Messenger, with the addition of new in-stream labels that’ll differentiate between business and personal interactions in the app. As you can see in this example, business chats on Messenger will now include a “Business Chat” label in the top title bar, while there’s also a new…
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TikTok Publishes Guide to 2024 Holiday Marketing
Is TikTok part of your marketing mix for your holiday outreach plan? If so, then this is a must-read. TikTok has published a new guide to holiday marketing, focused on the EU market, which includes a range of tips, usage insights, and data pointers to help you map out your strategy. You can download the full 18-page guide here (with…
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Zuckerberg Raises Questions Over Government Suppression Requests
Okay, it’s worth clarifying a key talking point when it comes to social media “free speech” and the perceived interference of government agencies in what social media companies have allowed (and why) on their platforms. Today, Meta CEO Mark Zuckerberg submitted a letter to Representative Jim Jordan in which Zuckerberg expressed regret about the way in which Meta has handled…
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Zuckerberg Raises Questions Over Government Suppression Requests
Okay, it’s worth clarifying a key talking point when it comes to social media “free speech” and the perceived interference of government agencies in what social media companies have allowed (and why) on their platforms. Today, Meta CEO Mark Zuckerberg submitted a letter to Representative Jim Jordan in which Zuckerberg expressed regret about the way in which Meta has handled…
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Snapchat Launches Native iPad App
Good news for Snapchat marketers, as well as creators developing AR experiences for the app, with the platform now reformatted specifically for iPad screens. As per the latest iOS update notes on the Snapchat app: “Snapchat now offers native support for iPad! This means that Snapchat will fill an iPad’s full screen, providing you with a larger canvas when capturing…
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