Social media
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Meta Shares Insight Into Instagram’s Revenue Performance, Providing New Growth Context
While Meta shares its quarterly performance updates, which show the total numbers of users that it has on Facebook, and across its “Family of Apps” (Facebook, Instagram, WhatsApp, and Messenger), it’s hard to get a more specific breakdown of each of its app’s solo performance numbers at any given time, as Meta only reports on key milestones and events. So…
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Meta Files Motion To Dismiss FTC Antitrust Lawsuit
Meta’s moved to dismiss a pending lawsuit from the F.T.C., which was originally filed in 2020, and seeks to force Meta to divest both WhatsApp and Instagram, under the premise that both were acquired to eliminate competition in the market, in violation of antitrust laws. The F.T.C.’s original suit claimed that Meta “engaged in a systematic strategy to eliminate threats…
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Threads Tests Trending Topic Highlights to Focus on Live Events
Could this be a positive sign for the future of Threads engagement? Today, during the solar eclipse, Threads added this notifier to its new “Trending Topics” page: Which is a good way to encourage real-time engagement, and get more people sharing their thoughts on a topical event. But it is interesting that Threads has only chosen to highlight this event…
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Hootsuite Announces Acquisition of Social Listening Provider Talkwalker
Two of the best-known names in the social media industry are joining forces, with Hootsuite announcing that it’s acquiring social listening platform Talkwalker for an undisclosed sum. The merger will give Hootsuite’s 200,000 users access advanced data analytics, enabling them to set up keyword alerts to monitor social mentions, beyond the current tools within the Hootsuite dashboard. As explained by Hootsuite:…
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X Enables Passkey Access for All iOS Users Globally
After enabling Passkey access for U.S.-based users on iOS back in January, X (formerly Twitter) has now announced that all iOS users globally can switch on Passkey login. Passkeys enable fingerprint and face ID login, and utilize cryptographic data transfer to facilitate access. That means that your actual login info remains on your device, providing a more secure process for…
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A 6-Step Guide to Social Media for Small Businesses [Infographic]
Looking for ways to boost your social media marketing performance? This will help. The team from SEMRush recently put together a 6-step guide to social media strategy, which provides some practical, actionable notes that you can implement in your approach. The main points focus on research, and understanding who your competitors are, what they’re doing, and how you can use…
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X Enables Passkey Access for All iOS Users Globally
After enabling Passkey access for U.S.-based users on iOS back in January, X (formerly Twitter) has now announced that all iOS users globally can switch on Passkey login. Passkeys enable fingerprint and face ID login, and utilize cryptographic data transfer to facilitate access. That means that your actual login info remains on your device, providing a more secure process for…
Read More » -
Threads Releases API Documentation Ahead of Planned June Launch
Threads is getting closer to launching its API, which will enable third-party platforms to facilitate Threads posting and post scheduling, and could see a lot more brands posting to the Twitter-like app. But that’s not all. Today, Threads has released the documentation for its upcoming API, while also announcing that post analytics will be another element included within its API…
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A 6-Step Guide to Social Media for Small Businesses [Infographic]
Looking for ways to boost your social media marketing performance? This will help. The team from SEMRush recently put together a 6-step guide to social media strategy, which provides some practical, actionable notes that you can implement in your approach. The main points focus on research, and understanding who your competitors are, what they’re doing, and how you can use…
Read More » -
Meta Shares Insight into Instagram’s Revenue Performance, Providing New Growth Context
While Meta shares its quarterly performance updates, which show the total numbers of users that it has on Facebook, and across its “Family of Apps” (Facebook, Instagram, WhatsApp, and Messenger), it’s hard to get a more specific breakdown of each of its app’s solo performance numbers at any given time, as Meta only reports on key milestones and events. So…
Read More »